Year-end campaigns including #GivingTuesday are in full swing. There’s a whole lot of news to keep up with. The Givelify #Mobile #Giving Daily makes it easier to keep up on the the latest news, resources and tips in mobile giving.
Subscribe now to get it delivered straight to your email inbox every day. Here are the highlights from last week.
Why All Nonprofits Should Embrace #GivingTuesday
If you are a strong believer in “relationship fundraising,” which I have been ever since reading the classic and game-changing book written by my friend Ken Burnett decades back, then you might have been skeptical about raising money through and on #GivingTuesday.
#GivingTuesday may sound a bit gimmick like, but has proven to be effective for many reasons.
Facebook adding Donate button to the News Feed to help fight Ebola
Facebook is adding a “Donate Now” button to users’ News Feeds to help raise money to fight Ebola.
Facebook members will see a message at the top of their feeds on Thursday urging them to donate money to Ebola relief efforts.
The button will allow users to contribute to any of three nonprofits — the International Medical Corps, the American Red Cross and Save The Children — that actively work in the areas of the world most heavily impacted by Ebola; the disease has plagued the West African countries of Sierra Leone, Guinea and Liberia.
KICK IT UP A NOTCH: 4 Smart Ways to Boost Your Year-End Online Fundraising
Fundraising goal established. CHECK. Compelling stories selected. CHECK. Email arc created. CHECK. Donation landing page updated. CHECK.
Sounds like your year-end online fundraising campaign is off to a solid start.
Wanna kick it up a notch? Try one of these 4 tactics to boost your online fundraising this December.
Nonprofit Fundraising: Super Simple Ways to Get Donations Online
If your organization isn’t tapping into online methods of nonprofit fundraising yet, it is time to get on board. Online giving grew 13.5% in 2013, and made up 6.4% of all charitable giving.
Using the Internet to boost your nonprofit fundraising may seem like a difficult task. It doesn’t need to be hard, though.
What are the least complicated ways to raise money on the Internet? How can you get more money online?
What the Church Can Learn from LG’s Social Media Faux Pas
Nobody is perfect; no one is above making a mistake, least of all on social media. In fact, social media is rife with obstacles that can trip anyone up. Even a major corporation.
Last month, during the “Bendgate” ballyhoo, I read this hilarious article on CNET about the French division of LG. Apparently, after the stories of bent iPhone 6 Pluses—is that we’re spelling it?—LG France sent out a tweet with a not-so-subtle dig at Apple, saying that their G Flex phones don’t bend because their “naturally curved,” which is true (to a point).
It was actually a funny tweet, of which I am in favor. However, this tweet wasn’t a properly thought as it should have been. It had a image of the G Flex, the proper hashtag, and even a nice emoticon. The problem, though, wasn’t that the tweet was missing something; the problem was how it was sent! This tweet was sent from an iPhone! Whoops!